A world standard board game born in 12th century Egypt,
Karom has evolved uniquely in Japan into a big movement as a new "action hobby"
T-entertainment(Tea Entertainment) Co., Ltd. (Keita Sato, President and CEO, Chiyoda-ku, Tokyo) is a board game that is popular all over the world, "Karom (CARROM) ”Is the fun of Action Bobby“ Super Kalom ”with original development11Month23Day(Fri)New release.
With the main target set at elementary school boys, we aim to make a big hit from Japan, all over the world. The fun of playing is widely accepted regardless of age or sex, and we plan to grow it as a product line that literally means "people all over the world can enjoy" beyond just the main target.
About Super Kalom
Karom, the prototype of "Super Karom"12It is said to have been born in Egypt in the century. After that, it spread all over the world and is still popular in many countries such as India, Asian countries, Britain, Canada and the United States. Also in Japan100It was brought in about a year ago and spread throughout the country, but nowadays it is enjoyed daily in the area centered around Hikone City. "Super Carom" has been reborn as a new action hobby in order to spread that Carom all over Japan and around the world.
"Super Carom" is better when you practice it, and the more you practice it! By taking advantage of such advantages, the size has been greatly reduced, and at the same time the play time per play has been shortened, making it easier for even small children to play and more exciting to play. And we will continue to evolve the play by developing a number of optional parts to broaden the play and strengthen it.
The game rules are simple and clear. After flipping your opponent's piece (attacker) with your finger and dropping the opponent's piece (defender) into the holes in the four corners, after overcoming mistakes and penalties, you finally reach the soul in the center of the field (9 in nine ball billiards). The person who drops it is the winner. There are 1-to-1 battles, 2-to-2 team battles, and 4-player battles, each with different ways to enjoy.
For example, "billiards", traditional Japanese play "Ohajiki", and the strategic competition on the ice "curling" can be summed up on the specified board. An attractive action hobby that is “simple but irresistibly deep”.
The most distinctive feature of Super Carom is the optional parts mentioned above. For example, a small child whose fingertips are difficult to control, as a "heavy" attacker with excellent destructive power, a defender that changes its shape and is hard to be dropped by the opponent, or a strategic item to be stronger, or an item that anyone can enjoy without stress. We regularly release a lot of various optional parts such as "shooter" that can stably repel attackers for the elderly and to enjoy more and to play without getting tired for a long time. I will continue.
Sales channel / promotion plan
As for sales channels, we will develop various sales channels centered around toy distribution, including card stores that sell toys specializing in toys nationwide. In addition, we will strive for dynamic spread by tie-ups with Korokoro Comic, effective use of YouTuber, and above all, experience-based events such as at toy stores. In the initial year (November 2018 to the end of December 11), we aim to set a sales target of 2020 units and target sales of 12 billion yen including peripheral products.
Super Karom Product Overview
Product name: "Super Karom Starter Set "
Suggested retail price: 5,478 yen (tax included)
Release date: Friday, November 2018, 11
Target age: 6 years or older
Product contents: Field board x 1, Attacker x 2 (1 x 2 types),
Defender x 20 (10 x 2 types, spare 4),
Soul × 1, label sticker × 1, instruction manual
Product size: W450 x H450 x D35 (field body)
"Super Kalom" official website:http://supercarrom.jp/
* The website will be released from November 2018, 11 (Friday).
Image being played
Optional OPTION overview
<Super Carom Attacker & Defender Set 5Types>
Product name: Super Karom Attacker & Defender Set Red / Black / Yellow / Blue / Green
Suggested retail price: 1,320 yen each (tax included)
Release date: Friday, November 2018, 11
Product contents: Attacker x 1 Defender x 8 How to play
■ Product name: Super Calom Field Board
Suggested retail price: 3,850 yen (tax included)
Release date: Friday, November 2018, 11
Product content: Field board x 1 Soul x 1 How to play
■ Product name: Super Carom carrying bag
Suggested retail price: 2,200 yen (tax included)
Release date: Friday, November 2018, 11
Product size: W480 x H480 x D40 (Trend Master's product)
■ Product name: Super Kalom Bag Kinchaku
Suggested retail price: 880 yen (tax included)
Release date: Friday, November 2018, 11
Product size: W160 x H250 x D10 (Trend Master's product)
Company Outline
■ Company name: T-entertainment Co., Ltd.
■ Head office address: Linden House 1, 9-9-0602 Kanda Ogawamachi, Chiyoda-ku, Tokyo
■ Representative: Keita Sato, President
Date of establishment: December 2017
■ Business description:
① Original TOY business
② Brand & character planning production & commercialization Produce business
③ Video planning (draft & plot) production & production production business
④ MD or contract manufacturing business related to the above
■ URL:http://t-ent.co.jp/
* The website will be released from November 2018, 11 (Friday).
[Profile of President and Representative Director Keita Sato]
1996
Established Dreams Come True Co., Ltd.
2000
Returned as Takara Co., Ltd.
・ Sales of hit products such as e-Kara, bowlingal, and beyblade
・ Electric car Q-Car ・ Design home appliances ± XNUMX etc.
Create a wide range of products that are not restricted by toy frames
2006
Appointed Vice President of Takara Tomy Co., Ltd. after merger of Takara Co., Ltd. and Tommy Co., Ltd.
Takara Tomy Arts Co., Ltd., Tatsunoko Production Co., Ltd.
・ Promote TV for arcade game "Pretty Rhythm" for girls
・ Movie Yatterman (live-action / animation) etc.
Develop product content rich in entertainment
2012
Retired Vice President of Takara Tomy Co., Ltd.
Established a new company, Dreams Come True
2014
Support and business tie-up by Yoshimoto Kogyo Co., Ltd.
July 2015
Dreams Come True Co., Ltd. restart
December 2018 Established T-entertainment Co., Ltd.
